On-Stream Ads
Enable innovative ad formats on top of your video streams. Delivered client side across web, mobile and Connected TV devices - we make any game moment an ad moment. Seamlessly integrated with leading ad platforms.
Unlock new revenue
Monetize your game moments
Show contextual sponsorships every time there is a dunk, free throw or other game moments
Less intrusive and more relevant ads for end users
Ads are targeted and personalized
Display on top of the stream, no stitching required
Integrates on top of your video player, client-side delivery
No changes to your streams
Zero added delay to production
Choose from a range of new ad formats
Supports display ads and VAST video formats
Simple SDK integration
Integrated with Google Ad Manager and other platforms
Full impression reporting
Geo targeting, with pacing, frequency caps and more
No changes needed to your Ad Operation workflow, SSAI vendors or Ad Server
Simply connect your ad units and choose when it should surface
Publish cross platform
Web
iOS Android
Google TV / Android TV
Connected TVs
Apple TV
Roku
Revenue calculator
Revenue calculator
Premium ad moments generate 3-4x higher CPMs compared to traditional ads. How much revenue are you leaving on the table?
Client-side ad formats
Client-side ad formats
Ads are contextual and instantly appear after key game moments, briefly connecting a product to the excitement of the game. They offer advertisers a highly visible and timely way to engage viewers without interrupting the live action.
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By placing client-side display ads on top of live streams, we unlock a unique balance: premium inventory for advertisers, higher CPMs for rights holders, and a smoother experience for fans who see relevant ads seamlessly tied to real game moments.
Kjetil Horneland
CEO
Ease Live
How does it work?
How does it work?
A simple SDK placed top of your video player. Fully automated and data driven with content overlays and ads from the Ease Live cloud.
Simple SDK integration
Available for Web, Mobile, Connected TVs, AppleTV, Roku and 2nd screen devices. Ease Live installs on top of your existing video players and synchronizes with your live streams.
Overlays or squeezebacks
Build any template you want using Ease Live Studio or simply activate our prebuilt innovative ad formats.
Touch & remote control
Overlays are fully supported across the screens, from web and mobile to Connected TV devices.
100% data driven
Automate ad moments using metadata, or control them manually if you wish.
Context driven advertisement
Context driven advertisement
Make every game moment an ad moment using metadata, SCTE-35 triggers and more. Plug in any timed data source.
| Moments | Basketball | Hockey | Baseball | 🌍 Football | 🇺🇸 Football | Tennis | Padel |
|---|---|---|---|---|---|---|---|
| Timeouts / Breaks in play | |||||||
| Goals / Scores / Points | |||||||
| Replays / Highlights | |||||||
| Quarter / Period / Set breaks | |||||||
| Overtime / Extra time | |||||||
| User joins the stream | |||||||
| After or during ad break | |||||||
| SCTE-35 triggers | |||||||
| User action of any kind | |||||||
| Manual triggering |
Trusted by the leading leagues and broadcasters
Trusted by the leading leagues and broadcasters
Ease Live powers more than 25,000 games per year across top tier content, delivering interactive experiences at scale to millions of fans.
Basketball
Baseball
Ice Hockey
Football
American Football
Tennis
Padel
Works across video players
Integration is simple. Add our SDK on top of your existing streaming applications, and you'll be up and running in no time.
Publish across the screens
From click and touch devices to remote control, we've got you covered.
100% data driven
Ease Live is integrated with leading data providers for live game moments.
Real results
Our customers are successful because they engage their audiences in the right way. Interactive experiences deliver real results that increase viewing durations and unlocks new revenue streams.
Portion of audience interactive
Increase in minutes watched YoY
Response rates to live polls
A range of turnkey sports experiences
On-stream ads are easily combined with live stats experiences across the screens. Check out our experiences section to learn more about interactive overlays.
View experiences